A post-stay e-mail is generally sent to your customers to :
thank them for their confidence: "Thank you again for coming with us ..." - tell them how much they are expected: "We already miss you ..
tell them how much they are expected: "We miss you already ..."
ask them to post a review: "Would you be willing to share your experience?
offer them new benefits: "Here's a coupon for your next booking ..." and anything else you can think of
and anything else you can think of, as long as it makes a good impression on your customers and makes them feel valued! Isn't that the best way to establish a great relationship with them?
This Post-Stay e-mail is sent automatically to your customers - by us and under your signature - with a record delivery rate of 99.9%. This e-mail will be sent to your customers who have booked directly from your elloha booking engine and to those who have booked through OTAs such as Booking.com or Airbnb, if you have activated the channel manager function on your elloha account.
To create your first Post-Stay e-mail:
Click on e-Mail in the Main Menu on the left of your screen,
Then enter the name of your email template,
And indicate that it is a type of Post-Stay message,
Then click on Create,
On the next screen, at the top of the page, you will be systematically reminded of the type of message in the settings page for your email template,
Your screen is divided into two parts:
on the left, your personalisation rules,
on theright, what your customer will see,
On the left-hand side of the settings page, there is a text field for changing the template name, which is mandatory,
Another text field lets you define the sender's name: by default, this field displays the name of your establishment, but you can change it (e.g. Cécile from L'Auberge du Bon Vivant!)
Finally, a text field is used to define the subject of the Post-Stay email template. By default, this field contains the phrase Delighted to have welcomed you to our home!
You can translate the subject of your e-mail by clicking on the Translations link. A window will appear giving you the option of adding a translation of this text. This works in the same way as for text translations in the rest of the elloha account, with the option of using Google Translate for automatic translation.
You can also select one or more offers from among the others, for which your email will be sent. If you do not select an offer, the email will be sent for all bookings by default.
The next 2 fields allow you to specify when the e-mail should be sent.
The 1st field allows you to calculate the sending date by specifying the number of days after the customer's departure before the e-mail is sent,
It should be noted that when a booking includes several file lines, the maximum end date of the stay for all these file lines will apply.
The second field is used to define the time at which the e-mail is sent,
A text field is used to define the e-mail address that will appear at the end of the Post-Stay e-mail sent, so that the customer can contact you again if necessary.
A drop-down list allows you to choose the name used for the customer. Several values are available in this list:
First name, for a name such as Hello John,
First name and surname, for a name such as Hello John Doe. If only the last name is entered in the booking (first name absent when a file is entered by the service provider), there is no name: simply Hello,
There is no customisation to allow the name to be simply "Bonjour".
Finally, a text field offering formatting options is used to define the body of the Post-Stay email template.
A text is proposed by default when you create an email template. You can, of course, personalise it to suit the information you want to provide your customers.
You can translate this text by clicking on the Translations link.
On the settings page, a drop-down list allows you to activate the invitation to your customers to write a review, which will appear in the post-stay email sent to them.
When you select this option, a text field appears in which you can enter the link to the review page of your choice. Only URLs can be entered in this field.
To finalise these settings, a field called Would you like to highlight one of your discount vouchers? allows you to choose one of your elloha account voucher codes from a drop-down list.
Only coupon codes whose validity dates and publication dates are still valid are proposed in the drop-down menu.
By default, the list is set to the value You have not created any coupons or to the value No.
Example of integrating a promotional code into a Post-Stay email template :
On the right-hand side of your settings page, you'll find a preview block showing the email that will be sent to the customer. Don't forget to save your changes so that this preview is updated.
The Take advantage of coupon button redirects the customer to the main page of your booking engine.
You can delete an email template by clicking on the relevant button.
A message will be displayed asking you to confirm your choice.
In addition, in the main menu of these personalised e-mail templates, you can activate or deactivate the templates of your choice, bearing in mind that, by default, a personalised e-mail template is deactivated.